Semantic heading structure
One H1 per page and a heading hierarchy that describes the content, not the styling.
The technical layer SEO depends on: clean structure, correct markup, fast pages and a site Google can crawl without guessing what anything is.
Content and links do the heavy lifting in SEO — but only on a site that can be crawled, understood and loaded quickly. A technically broken site caps how far good content can take you.
This is the foundation work: heading hierarchy that reflects real structure, schema that describes what each page is, clean URLs, working sitemaps, no accidental noindex, and no duplicate-content traps.
Clean technical foundations that make your website easier to crawl, understand and optimize.
Scope adapts to the project, but these six areas are covered in every seo-friendly development engagement.
One H1 per page and a heading hierarchy that describes the content, not the styling.
Readable, stable, logically nested URLs with no parameter clutter.
Organisation, LocalBusiness, Service, Article, Breadcrumb and FAQ structured data.
Title and description patterns, Open Graph and Twitter cards for every template.
XML sitemap, robots.txt, canonical tags and index rules verified in Search Console.
Alt text discipline, compressed media and Core Web Vitals improvements.
Spacing, hierarchy, typography and interaction are refined for desktop, tablet and phone separately — not scaled down from one layout.
No black box. You always know what is happening, what is next and when you will see it.
Goals, audience, current setup and the real constraints. We agree the scope in writing before anything starts.
Structure, priorities and visual direction. You see the plan and approve it before build time is spent.
The actual work, with progress shared as it happens so feedback arrives while it is still cheap to apply.
Devices, browsers, forms, links and speed checked, then go-live, handover and a support window.
Each item below is a concrete output — something you can open, review and keep.
Crawl, index, structure and markup issues identified.
Headings, URLs, internal linking and navigation corrected.
Structured data added and validated against Google's testing tools.
Repeatable title and description patterns across templates.
Property verification, sitemap submission and error monitoring.
What to do when you publish new pages.
If your situation looks like one of these, this is the right service to start with. If it does not, send me a message and I will point you to the one that fits.
Check if this fitsGetting it right before launch.
Good content that is not being found.
Rankings dropped after a move.
Service-area and local pack visibility.
You should not have to ask for the basics. These are checked on every project before it is called finished.
The questions I actually get asked about this service, with straight answers.
No. This is the technical foundation — structure, markup, speed and crawlability. Ongoing keyword research, content and link building are separate disciplines.
No one can promise that. What this does is remove the technical reasons a site fails to rank, so your content and authority can do their work.
Usually yes, for metadata management and sitemaps. I configure it properly rather than leaving it on defaults.
Technical fixes often show in Search Console within weeks, but ranking movement typically takes two to three months.
Yes — an audit-and-fix pass on an existing site is the most common version of this work.
Still unsure whether this is the right service?
Read all FAQsEvery service has its own page with full scope, process and pricing context. Most projects combine two or three.
Send your idea, your current website or just your requirements. I'll reply with an honest scope, a timeline and a fixed price — no obligation.
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