PERFORMANCE / CORE WEB VITALSAVAILABLE FOR NEW PROJECTS

07/12

Speed Optimization

Real performance work on a real site: find what is actually slowing the page down, fix it, and show you the before-and-after numbers.

Start This Service Quick Question

Fixed scope

Real-device QA

Direct 1:1 support

BUILT AROUND YOUR BUSINESS RESPONSIVE BY DEFAULT LAUNCH-READY

WHY THIS SERVICE

Faster pages. Measurably better numbers.

Installing a caching plugin is not optimisation. Most slow WordPress sites are slow for boring reasons — oversized images, render-blocking scripts, too many plugins doing too little, and hosting that cannot keep up.

I audit first, so the work targets what is measurably costing you seconds. You get a before-and-after report with Core Web Vitals, not a vague promise that it feels quicker.

Caching CDN Image Optimisation PageSpeed

IN ONE LINE

Practical performance work for faster loading, smoother interactions and stronger Core Web Vitals.

CategoryImprove

Typical timeline3–7 days typical

Works onNew & existing sites

CommunicationDirect with me

See pricing

WHAT'S INCLUDED

A complete service,
not a quick fix.

Scope adapts to the project, but these six areas are covered in every speed optimization engagement.

Full performance audit

PageSpeed, GTmetrix and waterfall analysis to find what is actually costing time.

Image & media optimisation

Compression, correct sizing, modern formats and lazy loading done right.

Script & CSS cleanup

Render-blocking resources deferred, unused assets removed, bloat cut.

Caching & delivery

Page caching, browser caching, GZIP and CDN configured for your setup.

Core Web Vitals focus

LCP, CLS and INP targeted specifically, since those are what Google measures.

Database & plugin cleanup

Bloated tables trimmed and redundant plugins removed safely.

VISUAL STANDARD

Built to look premium
on every screen.

Spacing, hierarchy, typography and interaction are refined for desktop, tablet and phone separately — not scaled down from one layout.

Speed Optimization - real project workspace — Speed Optimization **RESPONSIVE / LAUNCH-READY**

HOW IT RUNS

From first message to launch.

No black box. You always know what is happening, what is next and when you will see it.

01
Discover
Goals, audience, current setup and the real constraints. We agree the scope in writing before anything starts.
02
Plan
Structure, priorities and visual direction. You see the plan and approve it before build time is spent.
03
Build
The actual work, with progress shared as it happens so feedback arrives while it is still cheap to apply.
04
Test & launch
Devices, browsers, forms, links and speed checked, then go-live, handover and a support window.

DELIVERABLES

What you actually
receive.

Each item below is a concrete output — something you can open, review and keep.

Baseline report

Current scores and load times recorded before any changes.

Optimisation plan

The specific fixes, ordered by impact.

Implementation

The actual work — media, scripts, caching, database, configuration.

Regression testing

Confirming nothing visually broke while getting faster.

After report

Side-by-side before and after with Core Web Vitals.

Maintenance guidance

How to keep the site fast instead of watching it slow down again.

GOOD FIT FOR

Projects like these.

If your situation looks like one of these, this is the right service to start with. If it does not, send me a message and I will point you to the one that fits.

Check if this fits

Slow WordPress sites

Sites taking five seconds or more to load.

Failing Core Web Vitals

Sites flagged in Search Console.

Heavy WooCommerce stores

Large catalogues with slow category pages.

Plugin-heavy builds

Years of accumulated add-ons.

QUALITY STANDARD

The details are part
of the service.

You should not have to ask for the basics. These are checked on every project before it is called finished.

Mobile responsive Clean typography Optimised images SEO foundations Working forms WhatsApp & call links Accessible focus states Cross-browser QA Fast-loading assets Broken-link check Backup before changes Post-launch support

QUESTIONS

Speed — answered honestly.

The questions I actually get asked about this service, with straight answers.

Can you guarantee a 100 PageSpeed score?

No, and anyone who does is overselling. A perfect score depends on hosting, third-party scripts and tracking tools outside my control. I target strong, honest gains and show you the numbers.

Will optimisation break my site?

Everything is tested after each change, and aggressive settings get verified across pages before they stay. Nothing goes live untested.

Do I need to change hosting?

Sometimes. If your host is the bottleneck I will say so plainly rather than spend your money optimising around it.

How long do the results last?

The fixes are permanent, but adding heavy plugins or unoptimised images later will slow things again. The handover covers how to avoid that.

Does this help SEO?

Speed is a ranking factor and Core Web Vitals are measured directly. It also reduces bounce, which matters more than the ranking effect for most sites.

Still unsure whether this is the right service?

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